What time does adin ross brand risk start

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Adin Ross Announces New Brand Risk Schedule and Content Strategy
Published: 16 October 2026 - 19:10

On 14 October 2026, popular streamer Adin Ross officially confirmed the updated broadcast schedule for his flagship show, Brand Risk. Following a period of speculation regarding the program's future, Ross announced that the show will now consistently go live at 7:00 PM EST every Tuesday and Thursday. This shift is intended to better align with peak viewership hours and accommodate the production requirements of his evolving content format. During the announcement, Ross emphasized that the new timing is designed to foster higher engagement and allow for more elaborate guest segments, which have become a staple of the Brand Risk brand. The streamer noted that the decision to standardize the start time was made in response to community feedback requesting more predictability. Fans can expect the first episode under this new schedule to debut next week, featuring a high-profile guest lineup. Ross also hinted at potential surprise segments that will be integrated into the 7:00 PM broadcasts to keep the audience entertained throughout the extended runtime of the show.